E-Commerce Platform Transformation
📍 South Africa
Complete redesign and modernization of an existing e-commerce platform with AI-powered recommendations
Challenges
- Outdated technology stack
- Poor mobile experience
- No personalization features
- Slow page load times
- Limited search functionality
Solutions Implemented
- Migrated to modern tech stack (React, Node.js)
- Implemented responsive design
- Added AI product recommendations
- Optimized performance (60% faster)
- Deployed advanced search with filters
📊 Results:
280% increase in conversion rate, 45% reduction in bounce rate,
95% mobile responsiveness score, $2.5M in additional annual revenue
React
Node.js
TensorFlow
MongoDB
Azure